Blogging is more popular than ever. Why? Because, Google and other search engines rank websites higher if they have regular content uploaded to them.
Blogs are ideal for incorporating external and internal links too (also an SEO driver). This is very hard to achieve on regular website pages.
I work with businesses to create a blogging strategy and blogging schedule before writing the content. Or companies that already have a blog use my services to write one-off blog posts when they don't have time to post content regularly.
Freelance lifestyle blogger for Metro.co.uk
My role with Metro.co.uk was to develop engaging and shareable content that would appeal to its readers.
One of my most successful blog posts was about rainbow babies following a miscarriage. The blog received thousands of shares and was picked up by the Miscarriage Association who used the article on their website and social media pages.
You can read all of my Metro articles here